sales-sequence-builder
Create practical sales sequences from campaign context, account signals, and reference copy.
npx skills add zapier/gtm-cheat-codes --skill sales-sequence-builder --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Sales Sequence Builder Use this skill when a GTM team needs rep-ready sequence copy for outbound, event follow-up, re-engagement, or signal-based outreach. ## Workflow 1. Gather the minimum context needed to make the sequence specific. 2. Separate reusable elements from reference copy from elements that must change for this audience. 3. Draft concise steps with clear CTAs and plainspoken language. 4. Add operator notes for personalization, claims, and routing. 5. Keep sensitive signals useful without sounding invasive. ## Zapier MCP And SDK Role - Use Zapier MCP to read CRM, approved campaign docs, account notes, and message context. - Use Zapier SDK for sequence request intake, task creation, and approved draft logging when the workflow repeats. - Keep Gmail drafts, CRM tasks, sequence enrollment, and sends rep-approved. ## Guardrails - Do not blindly port copy from another campaign. - Do not imply unsupported claims, custom audits, or executive involvement. - Do not create Gmail or CRM drafts without approval.
- Workflow
- Zapier MCP And SDK Role
- Guardrails
What does the sales-sequence-builder skill do?
Create practical sales sequences from campaign context, account signals, and reference copy.
How do I install it?
Run `npx skills add zapier/gtm-cheat-codes --skill sales-sequence-builder --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From zapier/gtm-cheat-codes, a repository with 318 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.