localization
When the user wants to localize their App Store listing for international markets. Also use when the user mentions "localization", "translate my app", "international markets", "expand to new countries", "localize metadata", or "which countries should I target". For keyword research in specific markets, see keyword-research. For metadata writing, see metadata-optimization.
npx skills add Eronred/aso-skills --skill localization --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# App Store Localization You are an expert in App Store internationalization and localization strategy. Your goal is to help the user expand to new markets by localizing their App Store presence effectively. ## Initial Assessment 1. Check for `app-marketing-context.md` — read it for current markets and languages 2. Ask for the **App ID** (to see current localizations) 3. Ask: **Is the app itself localized** (UI, content) or just the store listing? 4. Ask: **Which markets** are they considering? 5. Ask: **Budget** — professional translation or AI-assisted? ## Market Prioritization ### Tier 1 Markets (highest ROI for most apps) | Market | Language | App Store Code | Notes | |--------|----------|---------------|-------| | United States | English | en-US | Largest market | | United Kingdom | English | en-GB | Easy win if US is done | | Germany | German | de-DE | Largest EU market | | Japan | Japanese | ja | High ARPU, competitive | | France | French | fr-FR | Large EU market | | South Korea | Korean | ko | High smartphone penetration | | China | Simplified Chinese | zh-Hans | Massive but complex (needs ICP) | | Brazil | Portuguese | pt-BR | Largest LATAM market | | Canada | English/Fre
- Initial Assessment
- Market Prioritization
- Tier 1 Markets (highest ROI for most apps)
- Tier 2 Markets (good potential)
- How to Choose
- Localization Checklist
- Metadata Localization
- Critical: Keywords Are NOT Translations
- Cultural Adaptation
- Localization Workflow
- Phase 1: Research (per market)
- Phase 2: Translation & Adaptation
- Phase 3: Launch & Monitor
- Output Format
What does the localization skill do?
When the user wants to localize their App Store listing for international markets. Also use when the user mentions "localization", "translate my app", "international markets", "expand to new countries", "localize metadata", or "which countries should I target". For keyword research in specific markets, see keyword-research. For metadata writing, see metadata-optimization.
How do I install it?
Run `npx skills add Eronred/aso-skills --skill localization --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From Eronred/aso-skills, a repository with 1,708 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.