social-strategy
Build social media strategy. Use when: defining content pillars, posting cadence, engagement tactics, or growth plans.
npx skills add indranilbanerjee/digital-marketing-pro --skill social-strategy --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:social-strategy ## Purpose Build a comprehensive, platform-specific social media strategy that defines content pillars, posting cadence, engagement playbook, community management approach, and growth tactics tailored to each platform's algorithm and audience behavior. ## Input Required The user must provide (or will be prompted for): - **Platforms**: Which social platforms to strategize for (Instagram, TikTok, LinkedIn, X, YouTube, Facebook, Pinterest, Threads) - **Current state**: Existing follower counts, engagement rates, content performance (if available) - **Goals**: Growth, engagement, traffic, leads, community building, thought leadership - **Resources**: Team size, content creation capacity, tools in use - **Audience**: Target audience per platform (or use brand personas) - **Competitors**: Social accounts to benchmark against (optional) ## Process 1. **Load brand context**: Read `~/.claude-marketing/brands/_active-brand.json` for the active slug, then load `~/.claude-marketing/brands/{slug}/profile.json`. Apply brand voice, compliance rules for target markets (`skills/context-engine/compliance-rules.md`), and industry context. **Also check for guid
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What does the social-strategy skill do?
Build social media strategy. Use when: defining content pillars, posting cadence, engagement tactics, or growth plans.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill social-strategy --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.