serp-markup-builder
Use when the user asks to "optimize meta tags", "write title tags / meta descriptions", "add Open Graph or Twitter cards", or "generate schema / JSON-LD" for FAQ, HowTo, Article, Product, or LocalBusiness rich-result candidates. Produces title/description options, an OG+Twitter block, and validated JSON-LD for the document head. Not for body copy — use content-writer; not for crawl/index technical issues — use technical-seo-checker. 标题优化/元描述/Schema标记/结构化数据
npx skills add aaron-he-zhu/aaron-marketing-skills --skill serp-markup-builder --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# SERP Markup Builder Builds everything that lives in a page's `<head>` and shapes its search + answer-engine presence: title/meta/social tags (mode `meta`) and Schema.org JSON-LD (mode `schema`). Both modes operate on the same document head and write to `memory/content/`. ## Mode Selector Pick the mode from the request; run both in sequence when the user wants the full SERP package. | Mode | Trigger | Output | CORE-EEAT lens | |------|---------|--------|----------------| | `meta` | "optimize meta tags", "title tag", "meta description", "Open Graph", "Twitter card", "improve CTR" | 3 titles + 3 descriptions (within char limits), OG/Twitter/canonical/robots block, CTR analysis | C01 Intent Alignment, C02 Direct Answer | | `schema` | "generate schema", "JSON-LD", "structured data", "FAQ/HowTo/Product/LocalBusiness markup", "rich snippet" | valid JSON-LD for the chosen type(s), placement + validation steps, rich-result eligibility read | O05 Schema Markup | Default when unstated: infer from the noun in the request (title/description/OG → `meta`; JSON-LD/rich result → `schema`). If both are named, run `meta` then `schema`. This skill computes no framework score and runs no vetoes — onl
- Mode Selector
- Quick Start
- Skill Contract
- Handoff Summary
- Data Sources
- Instructions
- Mode meta — title / description / social tags
- Mode schema — JSON-LD structured data
- Decision Gates
- Example
- Save Results
- Reference Materials
- Next Best Skill
What does the serp-markup-builder skill do?
Use when the user asks to "optimize meta tags", "write title tags / meta descriptions", "add Open Graph or Twitter cards", or "generate schema / JSON-LD" for FAQ, HowTo, Article, Product, or LocalBusiness rich-result candidates. Produces title/description options, an OG+Twitter block, and validated JSON-LD for the document head. Not for body copy — use content-writer; not for crawl/index technical issues — use technical-seo-checker. 标题优化/元描述/Schema标记/结构化数据
How do I install it?
Run `npx skills add aaron-he-zhu/aaron-marketing-skills --skill serp-markup-builder --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From aaron-he-zhu/aaron-marketing-skills, a repository with 2,508 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.