seo-plan
Build SEO strategy and roadmap. Use when: planning site architecture, content strategy, or phased implementation.
npx skills add indranilbanerjee/digital-marketing-pro --skill seo-plan --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:seo-plan ## Purpose Generate a comprehensive SEO strategy with industry-specific templates, competitive analysis, content roadmap, and phased implementation plan. Covers both traditional SEO and AI search readiness. ## Dispatcher mode (Confirm-Then-Dispatch) When invoked on a brand that already has recent specialist outputs in `${CLAUDE_PLUGIN_DATA}/{brand}/seo/`, this skill operates as an **orchestrator** — it reads those outputs as inputs, scores the brand across four pillars, and uses the **weakest pillar to drive the lead theme** of the plan. ### Step D0 — detect fresh outputs (≤ 30 days) Look under `${CLAUDE_PLUGIN_DATA}/{brand}/seo/` for the latest dated subfolder of each: | Specialist skill | Output folder | |---|---| | `/digital-marketing-pro:tech-seo-audit` | `seo/tech-seo-audit/{YYYY-MM-DD}/PLAN.md` | | `/digital-marketing-pro:content-decay-scan` | `seo/content-decay-scan/{YYYY-MM-DD}/PLAN.md` | | `/digital-marketing-pro:aeo-audit` | `seo/aeo-audit/{YYYY-MM-DD}/PLAN.md` | | `/digital-marketing-pro:backlink-gap` | `seo/backlink-gap/{YYYY-MM-DD}/PLAN.md` | | `/digital-marketing-pro:gsc-ai-performance` | `seo/gsc-ai-performance/{YYYY-MM-DD}/PLAN.md`
- Purpose
- Dispatcher mode (Confirm-Then-Dispatch)
- Step D0 — detect fresh outputs (≤ 30 days)
- Step D1 — confirm before dispatching missing specialists
- Step D2 — pillar scoring (the heart of the dispatcher)
- Step D3 — dispatcher output
- Numbered output convention
- Input Required
- Process
- 1. Discovery
- 2. Competitive Analysis
- 3. Architecture Design
- 4. Content Strategy
- 5. Technical Foundation
What does the seo-plan skill do?
Build SEO strategy and roadmap. Use when: planning site architecture, content strategy, or phased implementation.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill seo-plan --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.