sales-enablement-kit
Use when the user asks to "build battle cards", "prep the sales team for launch", or "write the internal launch FAQ"; produces the internal enablement kit for a sales-led launch — battle cards vs each named alternative (where we win / where they win / trap questions, every fact traceable), a sales talk track derived from the PR-FAQ spine, an objection-handling table (objection → response → evidence), internal FAQ + CS macros, and an internal launch announcement with embargo discipline. Not for the external message house — use message-house-builder; not for competitor tracking itself — use comp
Profile →npx skills add aaron-he-zhu/aaron-marketing-skills --skill sales-enablement-kit --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Sales Enablement Kit Derives the internal enablement kit for a **sales-led** launch — battle cards, a sales talk track, an objection-handling table, internal FAQ + CS macros, and the internal launch announcement — from the message house and PR-FAQ spine, so that sales, support, and CS say the same true thing the launch says publicly. It sits in the Assemble phase of the [RAMP loop](../../../references/ramp-benchmark.md) and feeds two sub-items: the `A`-dimension enablement sub-item (sales/support enablement ready where sales-led) and the `R`-dimension internal-readiness sub-item (support/sales/CS briefed, owners + escalation path). It never originates a fact: every card, response, and macro traces back to the message house, the claims ledger, or a named competitor source. **Scope guard**: this skill builds *internal* enablement material only. It does **not** write the external message house or PR-FAQ ([message-house-builder](../message-house-builder/SKILL.md) is the only source of external messaging facts — this skill derives, never adds), track competitors itself (that is [competitor-tracker](../../../influencer/target/competitor-tracker/SKILL.md) for ongoing partnership/activit
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What does the sales-enablement-kit skill do?
Use when the user asks to "build battle cards", "prep the sales team for launch", or "write the internal launch FAQ"; produces the internal enablement kit for a sales-led launch — battle cards vs each named alternative (where we win / where they win / trap questions, every fact traceable), a sales talk track derived from the PR-FAQ spine, an objection-handling table (objection → response → evidence), internal FAQ + CS macros, and an internal launch announcement with embargo discipline. Not for the external message house — use message-house-builder; not for competitor tracking itself — use comp
How do I install it?
Run `npx skills add aaron-he-zhu/aaron-marketing-skills --skill sales-enablement-kit --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From aaron-he-zhu/aaron-marketing-skills, a repository with 2,508 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.