martech-audit
Audit the martech stack. Use when: evaluating marketing tools, recommending consolidation, or choosing between platforms.
npx skills add indranilbanerjee/digital-marketing-pro --skill martech-audit --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:martech-audit ## Purpose Evaluate the current marketing technology stack for gaps, overlaps, integration issues, and optimization opportunities. Produces a comprehensive stack assessment with actionable consolidation and upgrade recommendations tied to ROI projections and implementation feasibility. ## Input Required The user must provide (or will be prompted for): - **Current tools/platforms**: List of marketing tools in use, organized by category if possible (e.g., CRM: Salesforce, Email: Mailchimp) - **Budget for martech**: Current annual martech spend and available budget for changes or additions - **Team size and technical skill level**: How many people use the stack, their roles, and technical proficiency (beginner, intermediate, advanced) - **Primary marketing goals**: What the stack needs to support (lead gen, e-commerce, content marketing, ABM, retention, etc.) - **Pain points with current stack**: Known issues, bottlenecks, manual workarounds, data silos, or team frustrations - **Growth plans**: Expected team or business growth that may affect stack requirements in the next 12-18 months - **Compliance requirements**: Any data privacy, security, or
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What does the martech-audit skill do?
Audit the martech stack. Use when: evaluating marketing tools, recommending consolidation, or choosing between platforms.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill martech-audit --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.