keyword-research
Use when the user asks to "find keywords", "挖词", or "搜什么词"; prioritizes search volume, keyword difficulty, intent, and topic clusters from provided or connected data. Not for competitor-relative coverage gaps — use content-gap-analysis. 关键词研究/内容选题
npx skills add aaron-he-zhu/aaron-marketing-skills --skill keyword-research --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Keyword Research Discovers, scores, and clusters keywords for SEO and GEO planning. ## Quick Start ``` Research keywords for [topic/product/service] ``` ``` What keywords is [competitor URL] ranking for that I should target? ``` ## Skill Contract **Expected output**: a prioritized keyword brief plus the standard handoff summary for `memory/research/`. - **Reads**: topic or seed keyword, target market/language, business goal, site DR, and any user-provided or tool metrics. - **Writes**: a user-facing research deliverable and reusable summary. - **Promotes**: durable keyword priorities, competitor facts, and pending strategy decisions to `memory/hot-cache.md`, `memory/open-loops.md`, and `memory/research/`. - **Done when**: every shortlisted keyword carries volume + difficulty + intent (or a labeled N/A); keywords are grouped into pillar + cluster hubs; and the deliverable names at least 3 prioritized Quick Win / Growth / GEO opportunities. - **Primary next skill**: [competitor-analysis](../competitor-analysis/SKILL.md) when the keyword set is ready for market comparison. ### Handoff Summary > Emit the standard shape from [skill-contract.md §Handoff Summary Format](../../../referen
- Quick Start
- Skill Contract
- Handoff Summary
- Data Sources
- Instructions
- Impact × Confidence lens (optional, layers onto Phase 5)
- Example
- Save Results
- Reference Materials
- Next Best Skill
What does the keyword-research skill do?
Use when the user asks to "find keywords", "挖词", or "搜什么词"; prioritizes search volume, keyword difficulty, intent, and topic clusters from provided or connected data. Not for competitor-relative coverage gaps — use content-gap-analysis. 关键词研究/内容选题
How do I install it?
Run `npx skills add aaron-he-zhu/aaron-marketing-skills --skill keyword-research --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From aaron-he-zhu/aaron-marketing-skills, a repository with 2,508 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.