journey-design
Design cross-channel customer journeys. Use when: mapping touchpoints, branching logic, or stage transitions.
npx skills add indranilbanerjee/digital-marketing-pro --skill journey-design --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:journey-design ## Purpose Design comprehensive cross-channel customer journeys as state machines. Define journey states (awareness through advocacy), transitions triggered by engagement signals, touchpoints with channel-specific content, branching logic for personalization, and simulate expected outcomes before launch. Turns abstract customer lifecycle stages into concrete, executable journey maps with specific content, timing, and channels at every step — then validates the design with Monte Carlo simulation before committing resources to implementation. ## Input Required The user must provide (or will be prompted for): - **Journey objective**: The primary goal this journey serves — acquisition (convert prospects to customers), onboarding (activate new customers to first value), retention (keep existing customers engaged and renewing), win-back (re-engage churned or lapsed customers), upsell (move customers to higher tiers or additional products), advocacy (turn satisfied customers into referrers and promoters), or a custom lifecycle stage - **Target audience segments**: The specific audience segments entering this journey — defined by demographics, behavi
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What does the journey-design skill do?
Design cross-channel customer journeys. Use when: mapping touchpoints, branching logic, or stage transitions.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill journey-design --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.