funnel-architect
Design marketing funnels. Use when: mapping customer journeys, attribution modeling, or conversion paths.
npx skills add indranilbanerjee/digital-marketing-pro --skill funnel-architect --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Funnel Architect ## When to Use This Skill Activate this module when the user's request involves any of the following: - **Funnel Design**: Building or restructuring a marketing/sales funnel for a specific business model - **Customer Journey Mapping**: Visualizing the end-to-end path from first awareness to post-purchase advocacy - **Attribution Modeling**: Determining how credit for conversions should be assigned across touchpoints - **Funnel Analysis**: Diagnosing where prospects drop off and why - **Conversion Path Optimization**: Improving the sequence of interactions that lead to conversion - **Gap Analysis**: Identifying missing stages, touchpoints, or content in an existing funnel - **Micro-Conversion Strategy**: Defining and optimizing the small commitments that lead to macro conversions **Trigger phrases**: "funnel," "customer journey," "attribution," "conversion path," "where are we losing customers," "buyer journey," "TOFU/MOFU/BOFU," "lead nurture flow," "drop-off analysis," "touchpoint mapping," "pipeline," "conversion rate by stage" ## Brand Context (Auto-Applied) Before producing any marketing output from this module: 1. **Check session context** — The active brand
- When to Use This Skill
- Brand Context (Auto-Applied)
- Required Context
- Capabilities
- Process
- Reference Files
- Output Formats
- Edge Cases
- Hybrid Business Models
- Two-Sided Marketplaces
- Offline-to-Online Journeys
- Very Long B2B Cycles (12+ Months)
- Product-Led Growth (PLG) Funnels
- Funnel with No Existing Data
What does the funnel-architect skill do?
Design marketing funnels. Use when: mapping customer journeys, attribution modeling, or conversion paths.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill funnel-architect --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.