four-core-documents
Produce the Four Core Documents at strategic depth (61 total steps): Business & SBU Analysis, Segmentation Framework, Brand Positioning, DMFlow. Use when running Part 3 of the engagement methodology.
npx skills add indranilbanerjee/digital-marketing-pro --skill four-core-documents --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:four-core-documents — The Strategic Spine (61 Steps) This skill produces Part 3 of the engagement methodology: the four documents that together define the brand at strategic depth. Every channel strategy, every creative brief, every piece of copy reads back to these. ## Context efficiency Heavy skill. **Grep before Read** any referenced file, then `Read` only matched ranges with `offset` + `limit`. List the brand's workspace at `~/.claude-marketing/brands/{slug}/` (or `$CLAUDE_PLUGIN_DATA/digital-marketing-pro/brands/{slug}/` when that env var is set) before opening files. On re-invocation mid-session, skip files already in context. **Specification:** [four-core-documents-spec.md](../context-engine/four-core-documents-spec.md) — the exact 61 steps across the four documents. **Engagement context:** [engagement-flow-methodology.md](../context-engine/engagement-flow-methodology.md) — where Part 3 fits in the 12-Part flow. ## Pre-conditions Before running this skill, verify: 1. **Brand profile exists** at `~/.claude-marketing/brands/{brand-slug}/profile.json`. If not, run `/digital-marketing-pro:brand-setup` first. 2. **Engagement is initialised** with state fi
- Context efficiency
- Pre-conditions
- Subcommands
- Produce all four documents
- Produce a single document
- Produce v2 re-runs
- Produce the Combined Core Document (3.C)
- Production Order
- Per-Document Production
- 3.1 — Business & SBU Analysis (18 steps)
- 3.2 — Segmentation Framework (15 steps)
- 3.3 — Brand Positioning & Communications (19 steps)
- 3.4 — DMFlow (9 steps)
- Quality Discipline (Apply to All Four Documents)
What does the four-core-documents skill do?
Produce the Four Core Documents at strategic depth (61 total steps): Business & SBU Analysis, Segmentation Framework, Brand Positioning, DMFlow. Use when running Part 3 of the engagement methodology.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill four-core-documents --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.