dark-funnel
Map invisible buyer journeys. Use when: tracking unattributed discovery, Reddit, AI chatbots, or word-of-mouth.
npx skills add indranilbanerjee/digital-marketing-pro --skill dark-funnel --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:dark-funnel ## Purpose Map and illuminate the dark funnel — buyer journey activities invisible to traditional attribution. Identify where prospects are encountering the brand outside of trackable channels (Reddit discussions, AI chatbot queries, podcast mentions, community forums, word-of-mouth, dark social sharing) and surface intent signals that reveal the true scope of brand awareness and consideration happening beyond what analytics platforms can measure. ## Input Required The user must provide (or will be prompted for): - **Brand name and product names**: The brand and specific products or services to track across dark funnel channels — used to define search terms, mention patterns, and signal queries - **Known community presence**: Subreddits, Slack communities, Discord servers, industry forums, or niche platforms where the brand has an official or organic presence — these are primary dark funnel listening posts - **Podcast appearances**: Episodes, shows, or sponsorships the brand has participated in — used to correlate vanity URL visits, promo code redemptions, and branded search spikes with specific air dates - **AI visibility data (optional)**: Out
- Purpose
- Input Required
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- Agents Used
What does the dark-funnel skill do?
Map invisible buyer journeys. Use when: tracking unattributed discovery, Reddit, AI chatbots, or word-of-mouth.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill dark-funnel --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.