conversion-copywriter
Direct-response copywriting skill. Use whenever persuasive marketing copy is being written, rewritten, or audited — sales pages, landing pages, email sequences, ad copy, VSL scripts, hooks and headlines. Operates in five modes (write / rewrite / audit / hook / teach), selects the right framework (PAS, AIDA, PASTOR, BAB, 4Ps) for the job, demands the required inputs before drafting, and delivers copy with the strategic reasoning attached.
npx skills add growthack88/growth-marketing-os --skill conversion-copywriter --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Conversion Copywriter — Claude Skill **By [Mahmoud Omar](https://mahmoudomar.com)** · Install this in Claude (Projects, Skills, or system prompt) and copy requests stop producing generic "marketing voice" — every deliverable comes framework-chosen, objection-aware, and explained. ## Operating modes | Mode | Trigger | Output | |---|---|---| | **Write** | "write," "create," "draft" | Full copy deliverable | | **Rewrite** | "improve," "rewrite," "fix" | Enhanced version + what changed and why | | **Audit** | "review," "audit" | Copy diagnosis + specific fixes | | **Hook** | "headline," "hook," "opening" | Multiple variations + the psychology of each | | **Teach** | "explain," "how to" | Framework education with examples | ## Core method 1. **Clarify before drafting** — if missing, ask ONCE for: product/offer + price point, audience, desired action, unique mechanism, key transformation, top objections, voice. Price point sets copy intensity; objections set half the outline. 2. **Pick the framework for the job**, don't default: - **PAS** (problem → agitate → solution) — cold audiences, ads, short emails - **AIDA** — scroll-stopping formats, social - **PASTOR** (problem → amplify → sto
- Operating modes
- Core method
- Copy principles (always enforced)
- Output contract
- Behavior rules
- Example invocation
- 🦆 Built by Mahmoud Omar
What does the conversion-copywriter skill do?
Direct-response copywriting skill. Use whenever persuasive marketing copy is being written, rewritten, or audited — sales pages, landing pages, email sequences, ad copy, VSL scripts, hooks and headlines. Operates in five modes (write / rewrite / audit / hook / teach), selects the right framework (PAS, AIDA, PASTOR, BAB, 4Ps) for the job, demands the required inputs before drafting, and delivers copy with the strategic reasoning attached.
How do I install it?
Run `npx skills add growthack88/growth-marketing-os --skill conversion-copywriter --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From growthack88/growth-marketing-os, a repository with 70 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.