content-gap-analysis
Use when the user asks to "find content gaps", "竞品写了什么", or "还应该写什么"; builds a competitor-relative coverage map of missing topics, keyword gaps, and editorial-calendar opportunities. Not for raw keyword demand discovery — use keyword-research. 内容缺口/选题规划
npx skills add aaron-he-zhu/aaron-marketing-skills --skill content-gap-analysis --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Content Gap Analysis Identifies content opportunities by comparing your site against competitors and scoring the gaps worth closing first. ## Quick Start ``` Find content gaps between my site [URL] and [competitor URLs] ``` ``` What content am I missing compared to my top 3 competitors? ``` ## Skill Contract **Expected output**: a prioritized gap brief plus the standard handoff summary for `memory/research/`. - **Reads**: your domain, competitor domains, topic/content-type focus, audience, business goals, and any user-provided or tool content inventory. - **Writes**: a user-facing analysis and reusable summary. - **Promotes**: durable keyword priorities, competitor facts, and pending strategy decisions to `memory/hot-cache.md`, `memory/open-loops.md`, and `memory/research/`. - **Done when**: each prioritized gap names the competitor(s) that cover it and you don't; gaps are bucketed into Quick Wins / Strategic Builds / Long-term; and the deliverable includes a dated content calendar entry per Quick Win. - **Primary next skill**: [content-writer](../../implement/content-writer/SKILL.md) when the prioritized gap list is approved. ### Handoff Summary > Emit the standard shape from [s
- Quick Start
- Skill Contract
- Handoff Summary
- Data Sources
- Decision Gates
- Instructions
- Example
- Advanced Analysis
- Competitive Cluster Comparison
- Temporal Gap Analysis
- Intent-Based Gaps
- Save Results
- Reference Materials
- Next Best Skill
What does the content-gap-analysis skill do?
Use when the user asks to "find content gaps", "竞品写了什么", or "还应该写什么"; builds a competitor-relative coverage map of missing topics, keyword gaps, and editorial-calendar opportunities. Not for raw keyword demand discovery — use keyword-research. 内容缺口/选题规划
How do I install it?
Run `npx skills add aaron-he-zhu/aaron-marketing-skills --skill content-gap-analysis --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From aaron-he-zhu/aaron-marketing-skills, a repository with 2,508 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.