content-decay-scan
Scan content library for decay signals: declining traffic, falling rankings, outdated stats, dropped AI citations. Prioritizes refresh opportunities by business impact. Use when identifying content that needs refreshing, recovering lost traffic, or auditing for stale and underperforming content.
npx skills add indranilbanerjee/digital-marketing-pro --skill content-decay-scan --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:content-decay-scan ## Purpose Scan the entire content library for decay signals and prioritize refreshes by business impact. Content decay is invisible revenue loss — pages that once ranked well and drove conversions silently lose traffic as competitors publish fresher content, search algorithms evolve, statistics become outdated, and AI systems stop citing stale sources. This command detects declining organic traffic, falling keyword positions, outdated content (stale dates, broken links, deprecated information), lost AI citations, and conversion rate drops. It then ranks every piece of content by business impact — traffic multiplied by conversion rate multiplied by revenue per conversion — so you refresh the content that recovers the most revenue first, not just the content that lost the most traffic. ## Input Required The user must provide (or will be prompted for): - **Content library data**: URLs of the content to scan — can be a full sitemap, a specific content directory (e.g., /blog/*, /resources/*), or a curated list of high-value pages. For each URL, the system will pull or needs: current monthly traffic, traffic 3 and 6 months ago for trend analys
- Purpose
- Input Required
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python "${CLAUDE_PLUGIN_ROOT}/scripts/creative-fatigue-predictor.py" \What does the content-decay-scan skill do?
Scan content library for decay signals: declining traffic, falling rankings, outdated stats, dropped AI citations. Prioritizes refresh opportunities by business impact. Use when identifying content that needs refreshing, recovering lost traffic, or auditing for stale and underperforming content.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill content-decay-scan --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.