churn-risk
Assess customer churn risk. Use when: churn scoring, at-risk segment identification, intervention playbook generation.
npx skills add indranilbanerjee/digital-marketing-pro --skill churn-risk --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:churn-risk ## Purpose Assess churn risk across customer segments and generate intervention strategies. Score segments using behavioral signals — email engagement decline, purchase frequency drops, login pattern changes, support ticket escalations — to categorize each segment into risk tiers and produce actionable intervention playbooks. This command bridges the gap between knowing customers are churning and knowing what to do about it. Instead of reactive "win-back" campaigns after customers have already left, it identifies at-risk segments early enough to intervene while the relationship is still recoverable. Each intervention playbook includes specific actions, timing windows, channel recommendations, and messaging approaches calibrated to the risk tier and customer value. ## Input Required The user must provide (or will be prompted for): - **Customer segments to score**: The segments to evaluate — can be predefined CRM segments (e.g., "Enterprise accounts," "Monthly subscribers," "First-time buyers") or behavioral cohorts (e.g., "Users who haven't purchased in 60 days," "Users with declining email opens"). Each segment should include available behavioral
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What does the churn-risk skill do?
Assess customer churn risk. Use when: churn scoring, at-risk segment identification, intervention playbook generation.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill churn-risk --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.