budget-optimizer
Optimize budget allocation. Use when: channel spend reallocation, data-driven budget planning, ROI-based justification.
npx skills add indranilbanerjee/digital-marketing-pro --skill budget-optimizer --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# /digital-marketing-pro:budget-optimizer ## Purpose Data-driven marketing budget optimization across channels using performance data and industry benchmarks. Analyzes current spend efficiency, models diminishing returns per channel, and produces an optimized allocation with projected ROI improvement and a phased reallocation timeline. ## Input Required The user must provide (or will be prompted for): - **Current budget by channel**: How spend is distributed today (e.g., paid search, paid social, SEO, email, content, display, affiliate, events, etc.) - **Performance data by channel**: Key metrics per channel — spend, revenue or conversions, CPA, ROAS, and conversion volume over the measurement period - **Total budget available**: Overall marketing budget for the optimization period (monthly, quarterly, or annual) - **Business goals**: Primary objective — maximize revenue, minimize CPA, hit a specific lead or revenue target, balance growth with efficiency - **Constraints**: Minimum spend requirements, channel mandates from leadership, seasonal considerations, contractual commitments, or platform minimums - **Measurement period**: Timeframe the performance data covers (last 30, 60, 9
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- Input Required
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What does the budget-optimizer skill do?
Optimize budget allocation. Use when: channel spend reallocation, data-driven budget planning, ROI-based justification.
How do I install it?
Run `npx skills add indranilbanerjee/digital-marketing-pro --skill budget-optimizer --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From indranilbanerjee/digital-marketing-pro, a repository with 700 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.