brand-language-codifier
Use when the user asks to "codify our brand voice", "define naming rules for our products and tiers", or "write the tone-of-voice guide with banned phrases"; produces the brand-level voice canon (register, tone spectrum, banned-phrase list, few-shot examples drawn only from the brand''s own published material) and the naming tax (product / feature / tier naming rules plus approved and banned terms) that seeds the narrative-registry canon and that every channel''s voice adaptation points up to. Not for per-platform voice adaptation — use channel-registry''s voice-dossier; not for finished copy
npx skills add aaron-he-zhu/aaron-marketing-skills --skill brand-language-codifier --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Brand Language Codifier Codifies the brand-level language canon — voice (register, tone spectrum, banned phrases, few-shot examples drawn only from the brand's own published material) and the naming tax (product / feature / tier naming rules, approved and banned terms) — as a dual-mode voice+naming step in the TALE **Architect** phase. It feeds two [TALE](../../../references/tale-benchmark.md)-`A` sub-items directly: *brand voice codified (register, tone, banned phrases, few-shots from own material only)* and *naming/lexicon tax defined (product/feature/tier naming rules, approved and banned terms)*. The voice rules it writes are the **brand-level source** the channel-registry `voice-dossier.md` adapts downward — channel voice points **up** to this canon, never redefines it — and its output seeds `memory/events/narrative.ndjson` via an authorized `operation: propose` request to `registry-events.py` for [narrative-registry](../../../protocol/narrative-registry/SKILL.md) to promote into the canon. It works one lever — brand language — and hands off. **Scope guard**: this skill produces voice and naming rules only. It does not author per-platform adaptations, finished copy, the upst
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What does the brand-language-codifier skill do?
Use when the user asks to "codify our brand voice", "define naming rules for our products and tiers", or "write the tone-of-voice guide with banned phrases"; produces the brand-level voice canon (register, tone spectrum, banned-phrase list, few-shot examples drawn only from the brand''s own published material) and the naming tax (product / feature / tier naming rules plus approved and banned terms) that seeds the narrative-registry canon and that every channel''s voice adaptation points up to. Not for per-platform voice adaptation — use channel-registry''s voice-dossier; not for finished copy
How do I install it?
Run `npx skills add aaron-he-zhu/aaron-marketing-skills --skill brand-language-codifier --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From aaron-he-zhu/aaron-marketing-skills, a repository with 2,508 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.