the-churning-customer
Simulate the exact customer who will quietly cancel in month 4 — their internal monologue through the lifecycle and the honest exit interview they never gave you. Use when asked why do customers really churn, simulate a churning customer, roleplay the customer who cancels, or what does silent churn look like for my product. Produces the customer's lifecycle monologue, their never-given exit interview, and a debrief with the earliest detectable signals and interventions.
npx skills add mohitagw15856/pm-claude-skills --skill the-churning-customer --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# The Churning Customer Skill The customers who churn loudest are the least dangerous — they tell you why. This skill simulates the dangerous one: the customer who onboards politely, disappoints quietly, ignores the renewal email, and never files a ticket. It reconstructs their inner monologue so you can meet them before month 4 does. (For the data-side view, use `churn-analysis`; this is the human inside the cohort.) ## What This Skill Produces - **The lifecycle monologue** — what this customer actually thought at five moments you couldn't observe - **The exit interview they never gave** — honest answers to the questions your survey would have asked - **The debrief** — the 3 earliest detectable signals with a concrete intervention each ## Required Inputs Ask for these if not provided: - **The product** — what it does, price point, who buys it - **The onboarding path** — what a new customer experiences in week 1 (steps, emails, human touch or not) - **A real churn profile** (optional) — segment or anecdote of someone who left; else simulate the most economically damaging plausible profile and label the assumption ## Framework: The Five Silent Moments Simulate the monologue at exact
- What This Skill Produces
- Required Inputs
- Framework: The Five Silent Moments
- Output Format
- The Five Moments
- The Exit Interview They Never Gave
- Debrief — out of character
- Quality Checks
- Anti-Patterns
What does the the-churning-customer skill do?
Simulate the exact customer who will quietly cancel in month 4 — their internal monologue through the lifecycle and the honest exit interview they never gave you. Use when asked why do customers really churn, simulate a churning customer, roleplay the customer who cancels, or what does silent churn look like for my product. Produces the customer's lifecycle monologue, their never-given exit interview, and a debrief with the earliest detectable signals and interventions.
How do I install it?
Run `npx skills add mohitagw15856/pm-claude-skills --skill the-churning-customer --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From mohitagw15856/pm-claude-skills, a repository with 1,255 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.
