renewal-playbook
Build a structured renewal playbook for a customer account. Use when asked to plan a renewal, structure a renewal negotiation, prepare for an expansion conversation, or build a renewal strategy for at-risk or healthy accounts. Produces a renewal brief with health assessment, negotiation strategy, objection responses, expansion levers, and a timeline.
npx skills add mohitagw15856/pm-claude-skills --skill renewal-playbook --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Renewal Playbook Skill This skill produces a complete renewal playbook for a specific customer account, covering health assessment, commercial strategy, negotiation preparation, expansion opportunity mapping, and a step-by-step timeline. Output is ready for the CSM or account team to execute 90–180 days before renewal. ## Required Inputs Ask the user for these if not provided: - **Account name** - **Renewal date** - **Current ARR** and proposed renewal ARR (if different) - **Account health** — RAG status and main reasons (or describe the account situation) - **Key stakeholders** — economic buyer, champion, and any detractors - **Renewal risk factors** — budget pressure, low adoption, competitive threat, champion departure, etc. - **Expansion opportunity** — any upsell or cross-sell potential? - **Contract terms** — current plan, duration, and any terms up for renegotiation ## Output Structure --- # Renewal Playbook: [Account Name] **Renewal date:** [Date] **Current ARR:** [£/$/€ X] **Target renewal ARR:** [£/$/€ X — flat / +X% expansion / contraction risk] **Health status:** [Green / Amber / Red] **CSM:** [Name] **Account executive:** [Name] **Days to renewal:** [X days] --- ## 1
- Required Inputs
- Output Structure
- 1. Account Health Snapshot
- 2. Stakeholder Map
- 3. Risk Register
- 4. Value Story
- 5. Expansion Opportunity
- 6. Commercial Strategy
- 7. Objection Responses
- 8. Renewal Timeline
- 9. Success Criteria
- Deeper Materials
- Scoring Rubric (0–40)
- Quality Checks
What does the renewal-playbook skill do?
Build a structured renewal playbook for a customer account. Use when asked to plan a renewal, structure a renewal negotiation, prepare for an expansion conversation, or build a renewal strategy for at-risk or healthy accounts. Produces a renewal brief with health assessment, negotiation strategy, objection responses, expansion levers, and a timeline.
How do I install it?
Run `npx skills add mohitagw15856/pm-claude-skills --skill renewal-playbook --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From mohitagw15856/pm-claude-skills, a repository with 1,255 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.