product-marketing-context-global
Foundation skill for the global marketing cluster. Creates `.agents/product-marketing-context-global.md` with region-specific context (currency, primary platforms, regulations, persona research framework). Pick 1 of 4 region variants: US (USD/FTC), EU (EUR/GDPR), SEA (USD or local/PDPA), LATAM (USD or local/LGPD). All other global skills (00-29) read this context file. Trigger: 'global marketing context', 'international product context', 'US marketing context', 'EU marketing setup', 'SEA marketing context', 'LATAM marketing setup', 'multi-region context'.
Profile →npx skills add minhnv0807/ai-business-skills --skill product-marketing-context-global --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Product Marketing Context (Global Foundation) > **Foundation skill for the GLOBAL marketing cluster** — runs BEFORE every other global skill (00-29). Creates `.agents/product-marketing-context-global.md` with product, customer, positioning context tuned to a specific region. Parallel to `product-marketing-context` (the Vietnam foundation); this one serves 4 regions: US, EU, SEA, LATAM. --- ## For newbies ### Who is this skill for? | Audience | Concrete example | |----------|------------------| | Founder going international | Already in Vietnam, expanding to US/EU/SEA | | Global SaaS / DTC brand | Multi-region launch needing region-specific context per market | | Agency serving international clients | Onboarding a US, EU, SEA, or LATAM client | | Marketer entering a new market | Setting up positioning for a new geography | ### Who is this NOT for? - **Vietnam-only marketing** -> Use `product-marketing-context` (VN foundation) instead - **Personal brand (founder/coach/creator)** -> Use `22-personal-brand-context-global` (when available) - **Single ad campaign** -> Use `02-campaign-brief-global` directly; you do not need a full context file ### 30-second pre-read This skill produces
- For newbies
- Who is this skill for?
- Who is this NOT for?
- 30-second pre-read
- 3 common errors
- Why do you need this skill?
- Workflow
- Step 1: Check existing file
- Step 2: Choose region variant
- Decision tree
- Detection logic
- Step 3: Collect info per variant
- Step 4: Create the file
- How other skills use this file
What does the product-marketing-context-global skill do?
Foundation skill for the global marketing cluster. Creates `.agents/product-marketing-context-global.md` with region-specific context (currency, primary platforms, regulations, persona research framework). Pick 1 of 4 region variants: US (USD/FTC), EU (EUR/GDPR), SEA (USD or local/PDPA), LATAM (USD or local/LGPD). All other global skills (00-29) read this context file. Trigger: 'global marketing context', 'international product context', 'US marketing context', 'EU marketing setup', 'SEA marketing context', 'LATAM marketing setup', 'multi-region context'.
How do I install it?
Run `npx skills add minhnv0807/ai-business-skills --skill product-marketing-context-global --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From minhnv0807/ai-business-skills, a repository with 521 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.