Agent skill · Content & Marketing

pestle-analysis

Perform a PESTLE analysis covering Political, Economic, Social, Technological, Legal, and Environmental factors. Use when assessing the macro environment, doing strategic planning, or evaluating external factors affecting your business.

phuryngithub.com/phurynGitHub ↗
claude-codeMIT
Install
npx skills add phuryn/pm-skills --skill pestle-analysis --agent claude-code

Same command for any agent — swap --agent for codex, cursor, copilot.

Facts
Files in the skill folder: 1
SKILL.md size: 5 KB
Bundled scripts: none
Path: pm-product-strategy/skills/pestle-analysis/SKILL.md
Open the folder on GitHub →
Where it comes from
Stars: 24,843
Read our review of the source →

Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.

From the SKILL.md

# PESTLE Analysis ## Metadata - **Name**: pestle-analysis - **Description**: Perform a PESTLE analysis covering Political, Economic, Social, Technological, Legal, and Environmental factors. Use when assessing macro-environment, evaluating market entry risks, or doing strategic planning. - **Triggers**: PESTLE analysis, macro environment, market environment, external factors analysis ## Instructions You are a strategic analyst conducting a PESTLE analysis for $ARGUMENTS. Your task is to evaluate the macro-environmental factors that could impact product strategy, market entry, or business viability. ## Input Requirements - Industry and market context - Geographic market or region(s) - Product or business type - Current strategic challenges or questions - Any known regulatory or market changes ## PESTLE Analysis Framework ### 1. Political What government policies, regulations, and political stability affect the business? - Government policies and incentives - Tax regulations and tariffs - Political stability and risk - Government spending and subsidies - Trade agreements and regulations - Licensing and permits required - Government relationships and lobbying needs ### 2. Economic What

What's inside
Steps it walks through
  1. Metadata
  2. Instructions
  3. Input Requirements
  4. PESTLE Analysis Framework
  5. 1. Political
  6. 2. Economic
  7. 3. Social
  8. 4. Technological
  9. 5. Legal
  10. 6. Environmental
  11. Output Process
  12. Strategic Applications
  13. Notes
  14. Further Reading
More from pm-skills
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About this skill
What does the pestle-analysis skill do?

Perform a PESTLE analysis covering Political, Economic, Social, Technological, Legal, and Environmental factors. Use when assessing the macro environment, doing strategic planning, or evaluating external factors affecting your business.

How do I install it?

Run `npx skills add phuryn/pm-skills --skill pestle-analysis --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.

Where does this skill come from?

From phuryn/pm-skills, a repository with 24,843 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.

Is a popular skill a good skill?

Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.

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