npx skills add a5c-ai/babysitter --skill paid-media-platforms --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Paid Media Platform Skill ## Overview The Paid Media Platform skill provides cross-platform paid advertising management and optimization capabilities. This skill enables comprehensive paid media campaign management across search, social, display, and programmatic channels. ## Capabilities ### Search Advertising - Google Ads campaign management - Microsoft Advertising integration - Keyword strategy and bidding - Ad copy optimization - Quality Score improvement ### Social Advertising - Meta Ads Manager integration - LinkedIn Campaign Manager - Twitter Ads API - TikTok Ads management - Platform-specific creative ### Programmatic - Programmatic DSP operations - Audience targeting configuration - Retargeting campaigns - Connected TV advertising - Native advertising ### Optimization - Bid strategy optimization - Budget allocation and pacing - Creative asset management - Cross-channel budget allocation - Performance forecasting ## Usage ### Campaign Configuration ```javascript const campaignConfig = { platforms: { search: { platform: 'Google Ads', campaigns: [ { name: 'Brand - Search', objective: 'conversions', budget: 5000, bidStrategy: 'target-cpa', targetCpa: 50 }, { name: 'Non-Brand
- Overview
- Capabilities
- Search Advertising
- Social Advertising
- Programmatic
- Optimization
- Usage
- Campaign Configuration
- Process Integration
- Best Practices
- Metrics and KPIs
- Related Skills
What does the paid-media-platforms skill do?
Cross-platform paid advertising management and optimization
How do I install it?
Run `npx skills add a5c-ai/babysitter --skill paid-media-platforms --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From a5c-ai/babysitter, a repository with 1,642 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.