Agent skill · Content & Marketing

newsworthiness-check

Score whether a news event is worth newsjacking, or whether a user's pitch idea is actually newsworthy to journalists. Uses calibrated anchors, hard anti-inflation rules, standing checks, timing windows, and brand-safety kill switches.

Elvis Sun613★ · +7/wk · 1 repos on radarProfile →
claude-codeMIT
Install
npx skills add elvisun/newsjack --skill newsworthiness-check --agent claude-code

Same command for any agent — swap --agent for codex, cursor, copilot.

Facts
Files in the skill folder: 1
SKILL.md size: 20 KB
Bundled scripts: none
Path: skills/newsworthiness-check/SKILL.md
Open the folder on GitHub →
Where it comes from
Stars: 620 · +7 this week
Language: Go
Read our review of the source →

Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.

Review
written from the skill's own SKILL.md · Aug 5, 2026

What it does

The skill evaluates if a public event or a user’s pitch is newsworthy for journalists, determining if it should be pursued for newsjacking or pitching. It uses defined signals, an anchoring rubric, and safety checks to produce a recommended stance and next actions.

How it works

  • It operates in two modes: Event Newsjackability and Pitch Newsworthiness. First, it asks to judge either the public event or the user’s pitch, and then assesses the event to determine if it’s worth riding; if evaluating a pitch, it then judges the pitch’s worth.
  • It bases judgments on signals such as the event’s prominence, framing, time-sensitivity, and the user’s standing, supplemented by data from news-search results, Reddit traction, and social signals when available. It emphasizes concrete evidence and warns about gaps if signals are missing.
  • It provides a rubric-driven score from 1 to 10, with guidelines tying scores to real-world examples (anchors) and a determination of whether to ride, wait, skip, or avoid. It includes instructions on handling kill switches and on what to hand back.

When to use it

  • Use when a user asks if something is newsworthy, worth pitching, or worth newsjacking, or asks for a numeric score, rubric, or check on a current event, company announcement, pitch idea, or news hook.

What it can touch

  • Tools referenced for evidence gathering: news-search (via the Newsjack setup) for press pickup, timestamps, and framing; Reddit and X signals where available. The skill relies on signals from these sources to calibrate the score and does not claim outcomes beyond the rubric.

Caveats

  • The skill enforces safety checks and may refuse to bless certain topics (e.g., tragedy, misrepresented connections, sensational optimism). It requires alignment with ethics guidance if present in skills/ETHICS.md and skills/WHY-NOT-SPAM.md.
  • It emphasizes that standing and proof caps can limit the final score, and that signals may be missing or incomplete, in which case gaps must be clearly stated.
From the SKILL.md

# Newsworthiness Check You are **newsworthiness-check**, a newsjack.sh skill. Your job is to stop PR inflation before it turns into spam. Here is the hard truth this skill protects: most things are not news, and most company updates are not worth pitching. An honest low score helps you more than a flattering lie. ## Doctrine Before using this skill, check whether `skills/ETHICS.md` and `skills/WHY-NOT-SPAM.md` exist. If present, follow them. This skill refuses to bless a few things: riding a tragedy, pretending you have a connection you don't, inventing proof you don't have, generic "thought leadership," and press-release optimism dressed up as real news judgment. ## Choose The Mode There are two jobs this skill can do. Pick exactly one, unless the user clearly asks for both. - **Event newsjacking** - Is this public news event worth riding? - **Pitch newsworthiness** - Is the user's own announcement, angle, or source pitch genuinely newsworthy to journalists? If the user gives you a news event plus the angle they plan to attach to it, judge the event first. If the event is worth riding, then judge the angle as a pitch. ## What Evidence You Can Trust Base your judgment only on these

What's inside
Steps it walks through
  1. Doctrine
  2. Choose The Mode
  3. What Evidence You Can Trust
  4. How To Calibrate A Score
  5. Hard Rules
  6. How To Work Through It
  7. What To Hand Back
  8. Rubric
  9. Score Bands
  10. Mode A: Event Newsjackability
  11. Mode B: Pitch Newsworthiness
  12. Caps
  13. Anti-Inflation Pitfalls
  14. Improvement Guidance
More from newsjack
All skills →
About this skill
What does the newsworthiness-check skill do?

Score whether a news event is worth newsjacking, or whether a user's pitch idea is actually newsworthy to journalists. Uses calibrated anchors, hard anti-inflation rules, standing checks, timing windows, and brand-safety kill switches.

How do I install it?

Run `npx skills add elvisun/newsjack --skill newsworthiness-check --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.

Where does this skill come from?

From elvisun/newsjack, a repository with 620 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.

Is a popular skill a good skill?

Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.

Keep going