mksc-workflow
Use when deciding which mksc-* sub-skill to invoke next, or when sequencing a Marketing Science manuscript from modeling-driven topic selection through R&R rebuttal. Routes — it does not replace — the specialized skills.
Profile →npx skills add brycewang-stanford/Awesome-Journal-Skills --skill mksc-workflow --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Marketing Science Workflow (mksc-workflow) ## Overview This is the router. It does not replace any specialized skill; it tells you **which mksc-* skill to use right now** for your Marketing Science manuscript. Default assumption: unless told otherwise, the target is **Marketing Science**, the flagship quantitative-marketing journal of the INFORMS Society for Marketing Science (ISMS), published by INFORMS. Its editorial statement says it "focuses primarily on articles that answer important research questions in marketing using mathematical modeling." The dominant genres are **structural econometric models** and **analytical (game-theoretic) models**; econometrics, ML, surveys, and experiments are welcome only when they develop, test, or rigorously apply a formal model. The non-negotiable bar is therefore: an important marketing question answered through a model, not a reduced-form correlation. Senior Editors and Associate Editors (not standing departmental Area Editors) route the paper; the editor and reviewers will press equally on "does the model identify the effect?" and "what do we learn about marketing?" > Editor-in-Chief: Puneet Manchanda (Michigan Ross), term Jan 1 2025–Dec
- Overview
- Routing table
- Default order
- Anti-patterns
- Stage ledger (keep it live in the conversation)
- Router pass for Marketing Science
What does the mksc-workflow skill do?
Use when deciding which mksc-* sub-skill to invoke next, or when sequencing a Marketing Science manuscript from modeling-driven topic selection through R&R rebuttal. Routes — it does not replace — the specialized skills.
How do I install it?
Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill mksc-workflow --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From brycewang-stanford/Awesome-Journal-Skills, a repository with 909 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.