migration-page-generator
When the user wants to create, optimize, or audit migration guides for users switching from competitors. Also use when the user mentions "migration guide," "migrate from X," "switch to [product]," "import from X," or "data migration." For rebrand and redirects, use rebranding-strategy.
npx skills add kostja94/marketing-skills --skill migration --agent cursor
Same command for any agent — swap --agent for claude-code, codex, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Pages: Migration Guides migration pages that help users switch from a competitor to your product. Reduces friction for switchers; often linked from alternatives pages. Common for SaaS, tools, and productivity apps. **When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output. ## Initial Assessment **Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for product, migration capabilities, and source platforms. Identify: 1. **Source**: Which competitor(s) to cover (Notion, Trello, etc.) 2. **Format**: Single hub vs. per-competitor pages (/migrate-from-notion) 3. **Migration type**: Manual import, automated tool, API 4. **Primary goal**: Sign up, start migration, reduce churn risk ## Page Structure | Section | Purpose | |---------|---------| | **Headline** | "Migrate from [Competitor] to [Product] in Minutes" | | **Why switch** | Brief; link to alternatives for full comparison | | **What transfers** | Data, structure, attachments; what's supported | | *
- Initial Assessment
- Page Structure
- Best Practices
- Clarity
- Trust
- SEO
- Output Format
- Related Skills
What does the migration-page-generator skill do?
When the user wants to create, optimize, or audit migration guides for users switching from competitors. Also use when the user mentions "migration guide," "migrate from X," "switch to [product]," "import from X," or "data migration." For rebrand and redirects, use rebranding-strategy.
How do I install it?
Run `npx skills add kostja94/marketing-skills --skill migration --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From kostja94/marketing-skills, a repository with 848 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.