landing-page-copy
Write full landing-page copy that converts — section by section. Use when asked to write a landing page, homepage copy, a product page, or copy for a marketing site. Produces complete copy for every section (hero, problem, solution, social proof, features-as-benefits, objections/FAQ, final CTA) with a clear single conversion goal and one primary call to action.
npx skills add mohitagw15856/pm-claude-skills --skill landing-page-copy --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Landing Page Copy Skill A landing page has one job: move a specific visitor to one action. Most pages bury the value, hedge the ask, and talk about themselves. This skill writes the whole page section-by-section around a single conversion goal — leading with the visitor's problem and the outcome, proving it, handling objections, and asking once, clearly. ## Required Inputs Ask for these only if they aren't already provided: - **The one goal** — the single action (sign up, book a demo, buy, join waitlist). One page, one ask. - **Audience & their problem** — who's landing and what pain brought them. - **The offer** — product, the core outcome, and the differentiator (pair with [`value-proposition`](../value-proposition/SKILL.md)). - **Proof** — testimonials, logos, metrics, guarantees (whatever's real). - **Source of traffic**, if known — an ad-matched page reads differently from an organic one. ## Output Format ### Landing Page: [product] — goal: [the one action] Write copy (not just guidance) for each section: **1. Hero** — a benefit-led **headline** (the outcome, not the feature), a one-sentence **subhead** that adds the how/for-whom, and the **primary CTA** button text. Offer 2
- Required Inputs
- Output Format
- Landing Page: [product] — goal: [the one action]
- Quality Checks
- Anti-Patterns
- Based On
What does the landing-page-copy skill do?
Write full landing-page copy that converts — section by section. Use when asked to write a landing page, homepage copy, a product page, or copy for a marketing site. Produces complete copy for every section (hero, problem, solution, social proof, features-as-benefits, objections/FAQ, final CTA) with a clear single conversion goal and one primary call to action.
How do I install it?
Run `npx skills add mohitagw15856/pm-claude-skills --skill landing-page-copy --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From mohitagw15856/pm-claude-skills, a repository with 1,255 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.