jppm-topic-selection
Use when testing whether a research question is policy-first enough for the Journal of Public Policy & Marketing (JPP&M), and which of its domains and paper shapes it fits, before design and data are locked. Settles fit and outlet; it does not build the theory of the policy lever (jppm-theory-development).
Profile →npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-topic-selection --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Topic Selection (jppm-topic-selection) ## When to trigger - You have a consumer or marketing finding and wonder whether "adding policy" makes it a JPP&M paper - You cannot name the regulator, statute, rulemaking, or enforcement debate the paper speaks to - A policy just changed (labeling rule, privacy law, marketing restriction) and you want to evaluate it - You are choosing among JPP&M, JM, JCR/JCP, Journal of Consumer Affairs, Journal of Macromarketing, or a policy-school outlet - A coauthor wants to strip the policy angle to chase a "bigger" marketing journal ## The JPP&M fit test: policy-first, not policy-adjacent JPP&M publishes research where **the policy question is the point**, not the backdrop. A topic passes when three things are true: (a) there is a **live policy conversation** — an active rulemaking, enforcement controversy, legislative debate, or NGO campaign — that the study can inform; (b) marketing scholarship offers **distinctive leverage** on it (consumer response to disclosure formats, firm reactions to marketing restrictions, marketplace dynamics regulators cannot see from administrative data alone); and (c) there is at least one **actionable margin**: a desig
- When to trigger
- The JPP&M fit test: policy-first, not policy-adjacent
- Outlet fit: which sibling, and why not
- Shaping the paper for JPP&M
- Checklist
- Anti-patterns
- Output format
What does the jppm-topic-selection skill do?
Use when testing whether a research question is policy-first enough for the Journal of Public Policy & Marketing (JPP&M), and which of its domains and paper shapes it fits, before design and data are locked. Settles fit and outlet; it does not build the theory of the policy lever (jppm-theory-development).
How do I install it?
Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jppm-topic-selection --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From brycewang-stanford/Awesome-Journal-Skills, a repository with 909 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.