jm-workflow
Use when deciding which jm-* sub-skill to invoke next, or when sequencing manuscript work from topic selection through rebuttal for a Journal of Marketing (JM) manuscript. Routes — it does not replace — the specialized skills.
Profile →npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jm-workflow --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Journal of Marketing Workflow (jm-workflow) ## Overview This is the router. It does not replace any specialized skill; it tells you **which jm-* skill to use right now** for your Journal of Marketing manuscript. Default assumption: unless the user says otherwise, treat the target as JM — the American Marketing Association's (AMA) premier *general-audience* marketing journal, published by SAGE on the AMA's behalf. JM's mission is to develop and disseminate knowledge about **real-world marketing questions** useful to scholars, educators, managers, policy makers, consumers, and other societal stakeholders. Its gatekeeping criterion is publishing "the most impactful, thought-leading **substantive** research in the marketing discipline." The non-negotiable bar: a **substantive insight** into an important marketing question, with genuine **managerial, policy, or societal relevance** — not methodological novelty for its own sake. JM is methodologically "big tent" (experiments, field studies, surveys, interviews, observational, and secondary data) and actively promotes **empirics-first** research grounded in real-world phenomena. > Editorial team: Editor in Chief Jan-Benedict E.M. Steenk
- Overview
- When to trigger
- Routing table
- Default order
- Decision shortcuts
- Stage snapshot template
- Difference vs. JMR / Marketing Science / JCR stacks
- Anti-patterns
What does the jm-workflow skill do?
Use when deciding which jm-* sub-skill to invoke next, or when sequencing manuscript work from topic selection through rebuttal for a Journal of Marketing (JM) manuscript. Routes — it does not replace — the specialized skills.
How do I install it?
Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jm-workflow --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From brycewang-stanford/Awesome-Journal-Skills, a repository with 909 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.