jim-writing-style
Use when drafting or revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract, introduction architecture, precise culture language, and AMA-journal conventions. It polishes expression; substance fixes belong to the upstream skills.
Profile →npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-writing-style --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Writing in the JIM Voice (jim-writing-style) ## When to trigger - The abstract exceeds 200 words or reads like a table of contents - The introduction takes three pages to reach the research question - Drafts slip into country stereotypes or use "culture" as an all-purpose noun - The paper is written for methodologists when JIM's readership includes global marketing executives ## The abstract: 200 words, third person, decision-forward JIM caps the abstract at **200 words**, written in third person (per the AMA/SAGE guidelines — re-check current wording before submission). Structure that works: one sentence of tension (what the field believed or disputed), one of approach (countries, data, design — numbers included), two or three of findings (directions *and* the cross-national pattern), one of the managerial rule. Kill throat-clearing ("This paper aims to explore…") and write findings as findings: "brand globalness lifts preference in emerging markets but not developed ones," not "the relationship between globalness and preference is examined." ## Introduction architecture (≤ 2 pages) 1. **The cross-border tension, concretely.** Open with the phenomenon a global marketer faces — d
- When to trigger
- The abstract: 200 words, third person, decision-forward
- Introduction architecture (≤ 2 pages)
- Precision rules for writing about countries and cultures
- Sentence-level moves that read as JIM
- AMA-journal surface conventions
- Checklist
- Anti-patterns
- Output format
What does the jim-writing-style skill do?
Use when drafting or revising the prose of a Journal of International Marketing (JIM) manuscript — the 200-word abstract, introduction architecture, precise culture language, and AMA-journal conventions. It polishes expression; substance fixes belong to the upstream skills.
How do I install it?
Run `npx skills add brycewang-stanford/Awesome-Journal-Skills --skill jim-writing-style --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From brycewang-stanford/Awesome-Journal-Skills, a repository with 909 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.