homepage-generator
When the user wants to create, optimize, or audit the main site homepage (primary entry page). Also use when the user mentions "homepage," "main page," "home page," "hero section," "above the fold," "home page design," "homepage conversion," or "homepage structure." Not for paid campaign or ad landing pages—use landing-page-generator. For sitewide page planning, use website-structure.
npx skills add kostja94/marketing-skills --skill home --agent cursor
Same command for any agent — swap --agent for claude-code, codex, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Pages: Homepage Guides homepage content, structure, and conversion optimization. **When invoking**: On **first use**, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output. ## Homepage Role & Purpose | Role | Priority | Notes | |------|----------|-------| | **Conversion** | Primary | Homepage is a trust machine and conversion engine—not a sales pitch. Most visitors (70–80%) are first-time; they need clarity, credibility, and orientation within 3–5 seconds. Convert through trust-building and guided exploration, not aggressive selling. | | **Brand** | Primary | First impression, credibility test, orientation center. Answers: Who are you? What do you offer? Why should I care? Brand voice and differentiation live here—see **branding**. | | **Branded keywords SEO** | Required | Primary SEO goal: rank for brand name so people can find you in SERPs. Branded searches indicate high intent and familiarity; they convert better than non-branded. | | **Broad/non-branded SEO** | Secondary | Homepage is not the main SEO traffic driver—blog, product pages,
- Homepage Role & Purpose
- Initial Assessment
- Homepage Structure
- Common Modules (from website-structure)
- Best Practices
- Value Proposition
- CTA
- Conversion Checklist
- Visual & Aesthetics
- SEO
- Output Format
- Related Skills
What does the homepage-generator skill do?
When the user wants to create, optimize, or audit the main site homepage (primary entry page). Also use when the user mentions "homepage," "main page," "home page," "hero section," "above the fold," "home page design," "homepage conversion," or "homepage structure." Not for paid campaign or ad landing pages—use landing-page-generator. For sitewide page planning, use website-structure.
How do I install it?
Run `npx skills add kostja94/marketing-skills --skill home --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From kostja94/marketing-skills, a repository with 848 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.