google-search-ads-builder
End-to-end Google Search Ads campaign builder. Performs deep keyword research (competitor SEO, review language mining, Reddit/HN community terminology, site audit), builds keyword architecture with funnel mapping and intent classification, creates ad group structure, generates headline/description variants, builds negative keyword lists, recommends bid strategy, and exports a campaign-ready CSV for Google Ads Editor import.
npx skills add gooseworks-ai/goose-skills --skill google-search-ads-builder --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Google Search Ads Builder Build a complete Google Search Ads campaign from scratch. This skill handles everything from deep keyword research through community and review language mining, to ad copy generation and campaign structure — outputting files ready to import into Google Ads Editor. **Core principle:** Most early-stage teams waste their first $5K on Google Ads because of bad keyword strategy and bad structure. This skill builds the strategic keyword foundation AND a tight, well-organized campaign from day one. ## When to Use - "Set up Google Search Ads for us" - "Build a Google Ads campaign for [product]" - "I want to start running search ads — help me set it up" - "Create a PPC campaign structure" - "Generate Google Ads copy for our product" - "Do keyword research for Google Ads" - "What keywords should we bid on?" - "Build a keyword strategy for paid search" - "Find high-intent keywords in our space" ## Phase 0: Intake 1. **Product name + URL** — What are we advertising? 2. **One-line value prop** — What does it do, for whom? 3. **Product category** — How would a buyer search for this? (e.g., "sales automation", "AI writing tool") 4. **ICP** — Who is searching for this?
- When to Use
- Phase 0: Intake
- Phase 1: Deep Keyword Research
- 1A: Seed Keyword Generation
- 1B: Competitive Keyword Mining
- 1C: Review Language Mining
- 1D: Reddit Community Terminology Mining
- 1E: Hacker News Terminology Mining
- 1F: Your Site Content Audit
- 1G: Search Suggest & Related Terms
- 1H: Keyword Expansion
- Phase 2: Keyword Architecture
- 2A: Funnel Stage Mapping
- 2B: Intent Classification
What does the google-search-ads-builder skill do?
End-to-end Google Search Ads campaign builder. Performs deep keyword research (competitor SEO, review language mining, Reddit/HN community terminology, site audit), builds keyword architecture with funnel mapping and intent classification, creates ad group structure, generates headline/description variants, builds negative keyword lists, recommends bid strategy, and exports a campaign-ready CSV for Google Ads Editor import.
How do I install it?
Run `npx skills add gooseworks-ai/goose-skills --skill google-search-ads-builder --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From gooseworks-ai/goose-skills, a repository with 1,091 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.