Agent skill · Testing & QA

ecommerce-email-marketing-builder

E-commerce email marketing system builder. Creates complete email automation flows with full copywriting, subject lines, ESP setup instructions, segmentation rules, and annual campaign calendars. Generates copy-paste-ready email sequences for Klaviyo, Omnisend, Mailchimp, or any ESP. Covers welcome series, cart abandonment, browse abandonment, post-purchase, review requests, cross-sell, win-back, VIP/loyalty, replenishment, and sunset flows. Includes A/B test subject line variants, send timing, trigger conditions, branching logic, and seasonal campaign calendar. No API key required. Use when:

nexscope-aigithub.com/nexscope-aiGitHub ↗
claude-codeMIT
Install
npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-email-marketing-builder --agent claude-code

Same command for any agent — swap --agent for codex, cursor, copilot.

Facts
Files in the skill folder: 1
SKILL.md size: 24 KB
Bundled scripts: none
Path: ecommerce-email-marketing-builder/SKILL.md
Open the folder on GitHub →
Where it comes from
Stars: 580
Language: Python

Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.

Review
written from the skill's own SKILL.md · Aug 5, 2026

What it does

Builds complete, copy-paste-ready e-commerce email automation systems for 10 core flows (welcome, cart abandonment, browse abandonment, post-purchase, review request, cross-sell, win-back, VIP/loyalty, replenishment, sunset) with full copy, subject lines, preview text, and CTA text. Generates ESP-specific setup instructions, segmentation strategies, and an annual campaign calendar. Provides flow diagrams and branching logic, plus list-growth tactics. Supports multiple platforms and recommends an ESP if none is chosen. Includes A/B testing variants for subject lines and timing, and a 8-core-segmentation framework.

How it works

  • Step 1: Collect basic business info from the user (product category, brand, price range, audience).
  • Step 2: Ask one follow-up with all remaining questions in a structured, multiple-choice format to finalize details.
  • Step 3: If user lacks an ESP, default guidance uses Klaviyo terminology and ESP recommendation table based on list size. Then proceed to build flows for the chosen or recommended ESP.
  • Step 4: If user selects 'Not sure — recommend for me' in flows, propose flow sets by business stage (Pre-launch, Early, Growing, Established).
  • Step 5: For each requested flow, output: flow overview, flow diagram, per-email details (subject lines with 3-5 variants, preview text, body copy, CTA text/link), branching logic, and ESP setup instructions using exact ESP terminology.
  • Step 6: Define segmentation strategy with precise rules for core segments.
  • Step 7: Build an annual calendar with monthly campaigns, themes, send schedule, and targeted segments.
  • Step 8: Provide list growth tactics tailored to platform and stage (pop-up timing/offers, landing pages, social-to-email tactics, checkout opt-in).

When to use it

Use when planning or implementing e-commerce email automation across 10 core journeys to drive opens, clicks, conversions, and repeat purchases. Suitable for stores on Shopify, WooCommerce, BigCommerce, Squarespace, Etsy, TikTok Shop, Amazon, or any ESP-connected platform; if no ESP is chosen, Klaviyo terminology is used for setup.

What it can touch

  • ESP setup instructions (trigger conditions, flow filters, delay timing, branching logic) tailored to the user’s ESP (Klaviyo/Omnisend/Mailchimp or other with default Klaviyo terms)
  • Flow diagrams and sequencing components (trigger → delay → conditional split → email → branch)
  • Segmentation rules (8 core segments) and exact filter conditions
  • Annual campaign calendar and list growth tactics

Caveats

  • No API key required
  • Capabilities assume ability to describe and implement flows in the selected ESP terminology; exact UI paths depend on the ESP chosen
  • Some discount strategies require margin considerations and may be omitted if not financially viable
From the SKILL.md

# E-Commerce Email Marketing Builder 📧 Build a complete, copy-paste-ready email marketing system for any e-commerce business. Covers 10 core automation flows with full copywriting, ESP setup instructions, segmentation rules, and annual campaign calendars. **Supported platforms:** Shopify, WooCommerce, BigCommerce, Squarespace, Etsy, TikTok Shop, Amazon, and any platform that connects to an ESP. For marketplace platforms (Amazon, TikTok Shop, Etsy) where buyer emails are restricted, this skill focuses on cross-channel strategies to capture emails via your own website or landing pages. Built by [Nexscope](https://www.nexscope.ai/?co-from=skill) — your AI assistant for smarter e-commerce decisions. ## Install ```bash npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-email-marketing-builder -g ``` ## Usage Once installed, just describe your business and ask for email marketing help. The skill activates automatically. ``` I'm launching a Shopify store selling premium dog treats at $24.99. Help me set up my email marketing — I'm using Klaviyo and have about 500 subscribers. ``` ``` I sell handmade jewelry on Etsy and my own website. Price range $40-120. I have 2,000 email su

What's inside
Steps it walks through
  1. Install
  2. Usage
  3. Capabilities
  4. How This Skill Works
  5. The 10 Core E-Commerce Email Flows
  6. Flow 1: Welcome Series
  7. Flow 2: Cart Abandonment
  8. Flow 3: Browse Abandonment
  9. Flow 4: Post-Purchase / Thank You
  10. Flow 5: Review Request
  11. Flow 6: Cross-Sell / Upsell
  12. Flow 7: Win-Back
  13. Flow 8: VIP / Loyalty
  14. Flow 9: Replenishment (Consumable Products Only)
Commands it runs
npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-email-marketing-builder -g
npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-ppc-strategy-planner -g
npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-marketing-strategy-builder -g
More from eCommerce-Skills
All skills →
About this skill
What does the ecommerce-email-marketing-builder skill do?

E-commerce email marketing system builder. Creates complete email automation flows with full copywriting, subject lines, ESP setup instructions, segmentation rules, and annual campaign calendars. Generates copy-paste-ready email sequences for Klaviyo, Omnisend, Mailchimp, or any ESP. Covers welcome series, cart abandonment, browse abandonment, post-purchase, review requests, cross-sell, win-back, VIP/loyalty, replenishment, and sunset flows. Includes A/B test subject line variants, send timing, trigger conditions, branching logic, and seasonal campaign calendar. No API key required. Use when:

How do I install it?

Run `npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-email-marketing-builder --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.

Where does this skill come from?

From nexscope-ai/eCommerce-Skills, a repository with 580 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.

Is a popular skill a good skill?

Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.

Keep going