cta-language-systems
Write CTA language systems for websites and apps. Use for primary buttons, secondary links, hero CTAs, pricing CTAs, booking CTAs, forms, checkout actions, navigation links, waitlists, demo requests, product tours, and conversion copy that must be clear, honest, and specific.
npx skills add TheGoat395/Codex-Skills --skill cta-language-systems --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# CTA Language Systems Use this skill to make every action label tell users what happens next. ## Workflow 1. Inspect the page goal, audience, offer/product reality, source copy, proof, IA, forms, SEO/social metadata, brand voice, and verification commands. 2. Read [CTA Language Systems Guide](references/cta-language-systems-guide.md) before changing headings, sections, CTAs, metadata, labels, or UI copy. 3. Draft from evidence: real product/service facts, proof, objections, user tasks, and constraints. 4. Replace generic claims with specific language or remove them. 5. Inspect the rendered page on desktop and mobile for hierarchy, wrapping, repetition, and whether copy still matches the UI. ## Always Protect - Inspect before writing or coding: audience, offer, product/service reality, source copy, assets, proof, claims, conversion goal, information architecture, SEO/metadata needs, forms, legal/trust constraints, and available verification commands. - Use copy to make the design more specific: every headline, label, CTA, section, and proof point should reduce ambiguity rather than decorate the layout. - Avoid generic premium language, vague transformation claims, placeholder testi
- Workflow
- Always Protect
What does the cta-language-systems skill do?
Write CTA language systems for websites and apps. Use for primary buttons, secondary links, hero CTAs, pricing CTAs, booking CTAs, forms, checkout actions, navigation links, waitlists, demo requests, product tours, and conversion copy that must be clear, honest, and specific.
How do I install it?
Run `npx skills add TheGoat395/Codex-Skills --skill cta-language-systems --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From TheGoat395/Codex-Skills, a repository with 115 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.