competitive-intel
Systematic competitor tracking that feeds CMO positioning, CRO battlecards, and CPO roadmap decisions. Use when analyzing competitors, building sales battlecards, tracking market moves, positioning against alternatives, or when user mentions competitive intelligence, competitive analysis, competitor research, battlecards, win/loss, or market positioning.
npx skills add majiayu000/claude-skill-registry --skill competitive-intel-alirezarezvani-claude-skills --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Competitive Intelligence Systematic competitor tracking. Not obsession — intelligence that drives real decisions. ## Keywords competitive intelligence, competitor analysis, battlecard, win/loss analysis, competitive positioning, competitive tracking, market intelligence, competitor research, SWOT, competitive map, feature gap analysis, competitive strategy ## Quick Start ``` /ci:landscape — Map your competitive space (direct, indirect, future) /ci:battlecard [name] — Build a sales battlecard for a specific competitor /ci:winloss — Analyze recent wins and losses by reason /ci:update [name] — Track what a competitor did recently /ci:map — Build competitive positioning map ``` ## Framework: 5-Layer Intelligence System ### Layer 1: Competitor Identification **Direct competitors:** Same ICP, same problem, comparable solution, similar price point. **Indirect competitors:** Same budget, different solution (including "do nothing" and "build in-house"). **Future competitors:** Well-funded startups in adjacent space; large incumbents with stated roadmap overlap. **The 2x2 Threat Matrix:** | | Same ICP | Different ICP | |---|---|---| | **Same problem** | Direct threat | Adjacent (watch) | |
- Keywords
- Quick Start
- Framework: 5-Layer Intelligence System
- Layer 1: Competitor Identification
- Layer 2: Tracking Dimensions
- Layer 3: Analysis Frameworks
- Layer 4: Output Formats
- Layer 5: Intelligence Cadence
- Win/Loss Analysis
- The Balance: Intelligence Without Obsession
- Distributing Intelligence
- Red Flags in Competitive Intelligence
- Integration with C-Suite Roles
- References
What does the competitive-intel skill do?
Systematic competitor tracking that feeds CMO positioning, CRO battlecards, and CPO roadmap decisions. Use when analyzing competitors, building sales battlecards, tracking market moves, positioning against alternatives, or when user mentions competitive intelligence, competitive analysis, competitor research, battlecards, win/loss, or market positioning.
How do I install it?
Run `npx skills add majiayu000/claude-skill-registry --skill competitive-intel-alirezarezvani-claude-skills --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From majiayu000/claude-skill-registry, a repository with 534 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.