competitive-analysis
Competitive intelligence with positioning analysis, battlecards, and market monitoring. Use for competitor tracking, differentiation strategy, and win/loss analysis. Based on alirezarezvani/claude-skills.
npx skills add majiayu000/claude-skill-registry --skill competitive-analysis --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Competitive Analysis Skill ## Overview This skill provides comprehensive competitive intelligence capabilities including competitor identification, positioning analysis, battlecard creation, and ongoing market monitoring. Designed for B2B technical services differentiation. ## Quick Start 1. **Identify competitors** - Direct, indirect, status quo 2. **Analyze positioning** - How they position vs. you 3. **Create battlecards** - Sales enablement tools 4. **Monitor changes** - Ongoing competitive tracking 5. **Adjust strategy** - Differentiate and win ## When to Use - Entering new markets - Losing deals to competitors - Positioning/messaging development - Sales enablement - Pricing strategy - Product roadmap input ## Competitor Categories ### Three-Tier Framework ``` ┌─────────────────────────────────────────────┐ │ TIER 1: Direct Competitors │ │ Same service, same market │ │ Example: Other offshore engineering firms │ └─────────────────────────────────────────────┘ ↓ ┌─────────────────────────────────────────────┐ │ TIER 2: Indirect Competitors │ │ Different approach, same problem │ │ Example: In-house engineering teams │ │ General engineering consultancies │ └────────────────────
- Overview
- Quick Start
- When to Use
- Competitor Categories
- Three-Tier Framework
- Competitor Profile Template
- Positioning Analysis
- April Dunford Framework
- Positioning Map
- Battlecard Template
- Sales Enablement Battlecard
- Win/Loss Analysis
- Interview Framework
- Win/Loss Dashboard
What does the competitive-analysis skill do?
Competitive intelligence with positioning analysis, battlecards, and market monitoring. Use for competitor tracking, differentiation strategy, and win/loss analysis. Based on alirezarezvani/claude-skills.
How do I install it?
Run `npx skills add majiayu000/claude-skill-registry --skill competitive-analysis --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From majiayu000/claude-skill-registry, a repository with 534 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.