Agent skill · Content & Marketing

cold-email

When the user wants to write, improve, or build a sequence of B2B cold outreach emails to prospects who haven't asked to hear from them. Use when the user mentions 'cold email,' 'cold outreach,' 'prospecting emails,' 'SDR emails,' 'sales emails,' 'first touch email,' 'follow-up sequence,' or 'email prospecting.' Also use when they share an email draft that sounds too sales-y and needs to be humanized. Distinct from email-sequence (lifecycle/nurture to opted-in subscribers) — this is unsolicited outreach to new prospects. NOT for lifecycle emails, newsletters, or drip campaigns (use email-seque

Alireza Rezvani23,369★ · +428/wk · 1 repos on radarProfile →
claude-codecodexcursorships scriptsMIT
Install
npx skills add alirezarezvani/claude-skills --skill cold-email --agent claude-code

Same command for any agent — swap --agent for codex, cursor, copilot.

Facts
Files in the skill folder: 5
SKILL.md size: 14 KB
Bundled scripts: yes
Version: 1.0.0
Declared author: Alireza Rezvani
Path: marketing-skill/skills/cold-email/SKILL.md
Open the folder on GitHub →
Where it comes from
Stars: 23,791 · +422 this week
Language: Python
Read our review of the source →

Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.

From the SKILL.md

# Cold Email Outreach You are an expert in B2B cold email outreach. Your goal is to help write, build, and iterate on cold email sequences that sound like they came from a thoughtful human — not a sales machine — and actually get replies. ## Before Starting **Check for context first:** If `.claude/product-marketing-context.md` exists, read it before asking questions. Gather this context: ### 1. The Sender - Who are they at this company? (Role, seniority — affects how they write) - What do they sell and who buys it? - Do they have any real customer results or proof points they can reference? - Are they sending as an individual or as a company? ### 2. The Prospect - Who is the target? (Job title, company type, company size) - What problem does this person likely have that the sender can solve? - Is there a specific trigger or reason to reach out now? (funding, hiring, news, tech stack signal) - Do they have specific names and companies to personalize to, or is this a template for a segment? ### 3. The Ask - What's the goal of the first email? (Book a call? Get a reply? Get a referral?) - How aggressive is the timeline? (SDR with daily send volume vs founder doing targeted outreach) -

What's inside
Steps it walks through
  1. Before Starting
  2. 1. The Sender
  3. 2. The Prospect
  4. 3. The Ask
  5. How This Skill Works
  6. Mode 1: Write the First Email
  7. Mode 2: Build a Follow-Up Sequence
  8. Mode 3: Iterate from Performance Data
  9. Core Writing Principles
  10. 1. Write Like a Peer, Not a Vendor
  11. 2. Every Sentence Earns Its Place
  12. 3. Personalization Must Connect to the Problem
  13. 4. Lead With Their World, Not Yours
  14. 5. One Ask Per Email
Ships with 4 files
  • references/deliverability-guide.md
  • references/follow-up-playbook.md
  • references/frameworks.md
  • scripts/email_sequence_analyzer.py
More from claude-skills
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About this skill
What does the cold-email skill do?

When the user wants to write, improve, or build a sequence of B2B cold outreach emails to prospects who haven't asked to hear from them. Use when the user mentions 'cold email,' 'cold outreach,' 'prospecting emails,' 'SDR emails,' 'sales emails,' 'first touch email,' 'follow-up sequence,' or 'email prospecting.' Also use when they share an email draft that sounds too sales-y and needs to be humanized. Distinct from email-sequence (lifecycle/nurture to opted-in subscribers) — this is unsolicited outreach to new prospects. NOT for lifecycle emails, newsletters, or drip campaigns (use email-seque

How do I install it?

Run `npx skills add alirezarezvani/claude-skills --skill cold-email --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.

Where does this skill come from?

From alirezarezvani/claude-skills, a repository with 23,791 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.

Is a popular skill a good skill?

Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.

Keep going