brand-impersonation-response
Respond to a brand or executive impersonation incident — deepfaked executives, cloned support lines, fake apps, spoofed domains, or AI-generated scam content wearing your name. Use when a deepfake of a leader is circulating, customers report a fake version of your product or support channel, or to prepare the impersonation playbook before it happens. Produces an incident response: verification protocol, takedown sequencing by platform, customer and public communications, and the hardening plan. For general crisis comms use press-release/pm-crisis skills; for security incidents inside your syst
npx skills add mohitagw15856/pm-claude-skills --skill brand-impersonation-response --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Brand Impersonation Response Skill Cheap generative tools made impersonation an industrial product: a CEO deepfake pushing a token, a cloned support line harvesting card numbers, a spoofed checkout collecting credentials. The attack isn't on your systems — it's on your *customers' trust*, using your face. Speed and sequencing decide the damage; this skill runs both. ## What This Skill Produces - A **verification protocol** — confirm it's fake, preserve evidence, assess reach *before* amplifying it - A **takedown sequence** by platform/registrar/store, with the escalation paths that actually work - **Communications** for each audience: targeted customers, all customers, public, employees, and (deepfaked) the impersonated person - A **hardening plan** so the next attempt lands softer ## Required Inputs Ask for (if not already provided): - **What's circulating**: the artifact (video/audio/site/app/account), where it lives, how it was discovered - **The harm mechanism**: financial scam? credential harvesting? reputation/market manipulation? (Drives urgency and legal posture) - **Reach so far** — views, victim reports, whether it's spreading or stagnant - **Who's impersonated** — the
- What This Skill Produces
- Required Inputs
- Response Method
- Output Format
- Impersonation Response: [what's circulating] — [date]
- Quality Checks
- Anti-Patterns
What does the brand-impersonation-response skill do?
Respond to a brand or executive impersonation incident — deepfaked executives, cloned support lines, fake apps, spoofed domains, or AI-generated scam content wearing your name. Use when a deepfake of a leader is circulating, customers report a fake version of your product or support channel, or to prepare the impersonation playbook before it happens. Produces an incident response: verification protocol, takedown sequencing by platform, customer and public communications, and the hardening plan. For general crisis comms use press-release/pm-crisis skills; for security incidents inside your syst
How do I install it?
Run `npx skills add mohitagw15856/pm-claude-skills --skill brand-impersonation-response --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From mohitagw15856/pm-claude-skills, a repository with 1,255 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.