brand-guidelines
Extract a brand's visual and verbal identity into an applicable guideline kit — tokens, voice rules, and do/don't pairs — then apply it consistently to any artifact. Use when asked to apply brand guidelines to a document/deck/page, to extract a brand kit from existing materials or a website, to keep AI-produced artifacts on-brand, or to write lightweight brand guidelines for a startup. Produces a compact brand kit (visual tokens + voice rules + application examples) and/or an artifact restyled to it. For a creator's personal voice use creator-brand-kit; for building new UI systems use frontend
npx skills add mohitagw15856/pm-claude-skills --skill brand-guidelines --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Brand Guidelines Skill Brand consistency dies at the edges — the sales deck someone made at midnight, the AI-generated one-pager in default blue. This skill works both directions: **extract** a usable kit from whatever brand evidence exists (a website, a deck, a logo folder), and **apply** it so any artifact — deck, doc, landing page, social card — looks and sounds like it came from the same company. ## What This Skill Produces - A **brand kit**: visual tokens (color roles with hex, type choices, spacing/radius feel, logo rules) + **voice rules** (register, vocabulary, banned phrases) + do/don't pairs - Or an **artifact application**: the given document/deck/page restyled to the kit, with a conformance note ## Required Inputs Ask for (if not already provided): - **Mode**: extract a kit, apply an existing kit, or both - **Brand evidence** (extract mode): the website URL/screenshots, existing decks, the logo files — 2-3 real artifacts beat a mission statement - **The artifact and its audience** (apply mode): what's being branded and for whom - **The formality of truth**: is there an official guidelines doc this must defer to, or is this creating the de-facto one? ## Extract Method
- What This Skill Produces
- Required Inputs
- Extract Method
- Apply Method
- Output Format
- Brand kit: [company] — extracted from [evidence] on [date]
- Quality Checks
- Anti-Patterns
What does the brand-guidelines skill do?
Extract a brand's visual and verbal identity into an applicable guideline kit — tokens, voice rules, and do/don't pairs — then apply it consistently to any artifact. Use when asked to apply brand guidelines to a document/deck/page, to extract a brand kit from existing materials or a website, to keep AI-produced artifacts on-brand, or to write lightweight brand guidelines for a startup. Produces a compact brand kit (visual tokens + voice rules + application examples) and/or an artifact restyled to it. For a creator's personal voice use creator-brand-kit; for building new UI systems use frontend
How do I install it?
Run `npx skills add mohitagw15856/pm-claude-skills --skill brand-guidelines --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From mohitagw15856/pm-claude-skills, a repository with 1,255 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.