18-referral-program-global
Referral program design for global businesses — 1-way vs 2-way, incentive structure, anti-fraud, attribution. Has 4 region variants for anti-spam compliance (TCPA US, GDPR EU, PDPA SEA, LGPD LATAM). Trigger: 'referral program', 'refer a friend', 'word of mouth', 'viral loop', 'referral marketing'.
Profile →npx skills add minhnv0807/ai-business-skills --skill 18-referral-program-global --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Referral Program (Global) > Word of mouth is the highest-LTV acquisition channel in every region. But the LEGAL framework around how you contact referred prospects differs HUGELY: TCPA (US, SMS), GDPR (EU, all channels), PDPA (SEA), LGPD (LATAM). Pick the right region variant or get fined. --- ## For newbies ### Who is this skill for? | Audience | Concrete example | |----------|------------------| | DTC brand wanting cheaper acquisition | Already at USD 30 CAC; want USD 10 CAC via referral | | SaaS adding viral loop | Existing PMF; want negative CAC growth | | Service business (coaching, agency) | High-LTV; want client referrals | | Subscription brand | High retention; turn customers into ambassadors | | E-commerce wanting AOV growth | Refer a friend = both get discount | ### Who is this NOT for? - **Vietnam-only referral** -> Use `18-referral-program` (VN skill) — Zalo / Messenger optimized - **B2B enterprise sales** -> ABM / partnership programs are different motion (not covered here) - **Brand ambassador / affiliate** -> Use `27-personal-brand-monetize-global` for influencer-affiliate (when available) ### 30-second pre-read This skill produces ONE referral program design with
- For newbies
- Who is this skill for?
- Who is this NOT for?
- 30-second pre-read
- 3 common errors
- Why do you need this skill?
- Workflow
- Step 0: Check global context
- Step 1: Pick region variant
- Step 2: Prerequisites — does referral make sense?
- When referral works
- When referral does NOT work (skip this skill)
- Ask the user
- Step 3: Referral models
What does the 18-referral-program-global skill do?
Referral program design for global businesses — 1-way vs 2-way, incentive structure, anti-fraud, attribution. Has 4 region variants for anti-spam compliance (TCPA US, GDPR EU, PDPA SEA, LGPD LATAM). Trigger: 'referral program', 'refer a friend', 'word of mouth', 'viral loop', 'referral marketing'.
How do I install it?
Run `npx skills add minhnv0807/ai-business-skills --skill 18-referral-program-global --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From minhnv0807/ai-business-skills, a repository with 521 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.