00-marketing-plan-global
Comprehensive 7-section marketing plan for global businesses — strategy, target audience, positioning, channels, content, KPIs, budget. Reads `.agents/product-marketing-context-global.md` first. Universal framework adapts to US/EU/SEA/LATAM via foundation skill region. Trigger: 'marketing plan', 'global marketing strategy', 'go-to-market plan', 'marketing roadmap', 'international marketing plan'.
Profile →npx skills add minhnv0807/ai-business-skills --skill 00-marketing-plan-global --agent claude-code
Same command for any agent — swap --agent for codex, cursor, copilot.
Weekly change comes from our own snapshots, not the repository page — it measures attention, not adoption.
# Global Marketing Plan > Master skill — calls 08-competitor-research-global, 09-customer-insight-global, 10-reverse-kpi-global before producing the final output. --- ## For newcomers If this is your first global marketing plan, follow this order: 1. **Step 0** — Read `.agents/product-marketing-context-global.md` (set once per product) 2. **Information gathering** — Answer the 4 questions below 3. **Run sub-skills** — 08 (competitors), 09 (insights), 10 (reverse KPIs) 4. **Assemble plan** — Use the 7-section template 5. **Cross-check** — Run the quality checklist If `.agents/product-marketing-context-global.md` does not exist, ask the user to run `product-marketing-context-global` first to lock down product, ICP, region, currency, and brand voice. --- ## Step 0 — Read context file Before producing any output, read `.agents/product-marketing-context-global.md` to load: - Product / service description, USP, pricing tier - Target region (US / EU / SEA / LATAM / APAC / GLOBAL) - Reporting currency (USD / EUR / GBP / SGD / etc.) - Brand voice & tone-of-voice rules - Existing channels and audience data If the file is missing, ask the user to create it first. Do not guess context. --- ##
- For newcomers
- Step 0 — Read context file
- Information gathering
- Section 1 — Overall strategy
- 1.1 Situation summary
- 1.2 SWOT analysis
- 1.3 Competitive moat analysis
- 1.4 Customer insight
- Section 2 — SAVE Framework
- 2.1 Solution (replaces Product)
- 2.2 Access (replaces Place)
- 2.3 Value (replaces Price)
- 2.4 Education (replaces Promotion)
- Section 3 — Content plan
What does the 00-marketing-plan-global skill do?
Comprehensive 7-section marketing plan for global businesses — strategy, target audience, positioning, channels, content, KPIs, budget. Reads `.agents/product-marketing-context-global.md` first. Universal framework adapts to US/EU/SEA/LATAM via foundation skill region. Trigger: 'marketing plan', 'global marketing strategy', 'go-to-market plan', 'marketing roadmap', 'international marketing plan'.
How do I install it?
Run `npx skills add minhnv0807/ai-business-skills --skill 00-marketing-plan-global --agent claude-code` — it drops the skill into your project so the agent can pick it up. Swap the --agent value for codex, cursor or copilot if you use one of those.
Where does this skill come from?
From minhnv0807/ai-business-skills, a repository with 521 stars. We read it straight from the repository tree rather than a submitted listing, so what you see here is what is actually published.
Is a popular skill a good skill?
Not necessarily. Stars measure attention, not adoption — a repository can trend for a week and be abandoned. That is why we show the weekly change from our own snapshots next to the total, instead of a single flattering number.