screenshot pendingR2 is a fintech startup that provides embedded financial services specifically designed for merchants on various platforms. Their primary offering is revenue-based financing, which allows merchants to access capital seamlessly without the need to build complex financial service systems from scratch. R2 enables platform operators to offer financing solutions to their merchants, which enhances the financial services experience directly integrated into their existing systems. This approach allows for a frictionless loan application process and facilitates sales-based repayments that align with th…