SwapTopic

SwapTopic is a software-as-a-service (SaaS) platform designed to facilitate dynamic content personalization for websites. The primary product enables users to easily customize website content without requiring any coding skills. Users can initiate the personalization process by simply adding a lightweight JavaScript snippet to their site, after which they can use a visual editor to select text elements they wish to personalize. This straightforward setup allows users to create variations of their content and establish rules for when these variations should be displayed, ultimately aiming to en…