
Hoop is an AI-driven retention tool designed specifically for Shopify subscription brands, focusing on enhancing customer retention at the critical moment of cancellation. The platform integrates seamlessly with existing helpdesk systems like Gorgias and Zendesk, intercepting cancellation requests to facilitate tailored conversational save flows that reflect the brand's voice. By addressing cancellation tickets directly, Hoop aims to convert potential cancellations into retained subscribers through meaningful engagement and customized offers.