Dan and I are working on data tools for SMBs, the types of modern data stacks that we've built at multiple high growth startups. I've been running data and data-adjacent teams in the Valley for over a decade at startups from a variety of industries including gaming, social, HR/benefits, real estate, and cannabis. Dan and I have been friends for 20 years and we previously co-founded a hot sauce company, Bacon Hot Sauce, 10 years ago selling hundreds of thousands of bottles.